Redefining J.L.Lennard’s Legacy for a Digital-First World

Client
J.L.Lennard
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Overview

Founded in 1879, J.L.Lennard is a leading supplier of food equipment and packaging solutions. Operating in Australia, New Zealand, and the Pacific Islands, J.L.Lennard imports and distributes a range of products from world renowned manufacturers in Europe, America and Japan.

They approached Clover Marketing to refine their brand presence and align their messaging across digital channels.

objectives

The challenge was to create cohesive brand guidelines that reflected the company’s core values while ensuring the messaging was adaptable to the fast-evolving digital space. Clover Marketing developed comprehensive brand guidelines that established a consistent visual identity, tone of voice, and messaging strategy. We tailored the digital content to resonate with their diverse audience, enhancing brand recognition and driving engagement across their website, social media, and other digital platforms.

RESULTS

Across LinkedIn, Facebook, and Instagram, we saw a dramatic increase in impressions, engagement, and audience growth.

LinkedIn

Facebook

Instagram

“This sort of agency is really a rare breed, especially within niche markets like foodservice and charity. Without any hesitation, I recommend Clover. The results speak for themselves.”
Rosie Ranck
Marketing Director