The Richmond Football Club competes in the Australian Football League (AFL), the number one sporting code in Australia. With 105,084 committed members, the Club prides itself on continuing to build a “strong and bold” future. The Club was formed in 1885 and has won 13 Premierships in the history of the VFL/AFL competition, including recent successes in 2017, 2019 and 2020.
Our relationship with key Richmond staff spans decades and in that time we have never let them down. Even when things are difficult we are open, honest and solve the problem as quickly as possible. We’re very proud of playing our part in the Tiger Army.
Ways that matter
At a glance
There are several ongoing objectives for this job:
To deliver high-quality, personalised materials that resonate with club supporters
To streamline processes and implement new technologies with the aim to improve efficiency and cut costs
To ensure all printed materials adhere to the club’s brand guidelines and visual identity
To consistently deliver on our guarantee for prompt and accurate delivery of mail communications
To safeguard member information through strict security protocols
Over the course of working with the Tigers, we’ve seen:
An increase in member renewals/sign-ups post-campaign
Positive sentiment on social media and surveys regarding member communications
Reduction in production costs per unit
Decrease in turnaround time for print and mail jobs
Reduced number of late deliveries
Improved delivery tracking and communication with the club
Positive feedback from the club on data handling and privacy practices
